Tuesday, 2 February 2010

Alexander Wang's first advert for S/S 2010


Alexander Wang has become huge and his cool and street American style clothing have made him a much loved name but until now he has not done an advertising campaign. Although it will not be featured in magazines it will be spread around New York, which suits his style and attitude perfectly. The image is shot in black and white and exerts youth and energy, it featured model Hannah Holman wearing a white T-shirt. The campaign is ok but doesn't stand out to me as anything special, it makes me think of American Apparel. However it does suit the brands characteristics, I do like black and white campaigns but feel it would benefit from a splash of colour! The campaign was shot by Dan Jackson.

Kathryn x

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